Client Interview: How Zach Went From Cold Calling To Getting His Ideal Listing Clients Come To Him For Help

SUMMARY

In this video, Zach, a real estate agent in Virginia, shares how he grew his listing business by 50% and became well-known and recognized locally through strategic personal branding.

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Timestamps:

00:38 - How many transactions Zach is getting from social media

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01:10 - Growth from social

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03:22 - Why Zach stopped buying leads from Zillow

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05:00 - How many leads Zach gets from social media

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05:30 - Zach's experience with Realtor Accelerator

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08:24 - Why Zach creates his social media content himself

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10:25 - How much time Zach uses on his social media marketing

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11:13 - Why Zach shifted from cold calling to content creation

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13:14 - Is content creation difficult?

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17:20 - Facebook ads for listing appointment generation

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18:45 - "Local Celebrity Effect": Zach's experience of becoming well-known locally

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21:45 - Getting recognized by local strangers on the streets

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23:28 - Who should join the Realtor Accelerator program

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